Which direction to go with your frames

Ryan and I went over every one's frames and picked out the things that we thought were working or not working towards our brand. We can cover the details in class tomorrow but just so you all know what direction to go with the design styles you've been working on, this is what we came up with:

Textures: Jeremy's and Ryan's frames show good texture

Composition: James' frames show good cropping. See Ryan's post about style

Color: Use color only as an accent and use only brand colors (e.g. red & green, green & yellow, red & blue...) These all need to come from the same brand so color treatment would be an easy way to get that done.

Vector: Ron's and My frames show good vector treatment.

Here's an exploration of how we can bring all of these styles together (please comment):

Style Decided Upon

Alright guys,

After talking with most of you (sorry Ron) I think we can safely come up with a specific style that will maintain consistency across the entire project. The specifications for each piece are as follows:



The name of our network is TWITCH. The font is NoweAteny and I can give it to everyone tomorrow or via email if you would like it sooner. Feel free to use placeholder text in any of your style frames/boards so it can be an easy transition in order to complete everything for tomorrow. The secondary font is Electra LT, which I can also provide for everyone. I think it would be good to maintain our Network font at 72pt and our secondary font at 48pt.

As far as style goes, I believe it would be best to adopt an illustrative/photographic style that is heavily imagery based, black and white almost exclusively, utilizing a good amount of noise or vectorized grunge, and is very SUGGESTIVE in its content, so as to allow each individual to manifest fear based upon their personal impression of what is going on. Ideally, I would like to see excruciatingly long pans across eery landscapes, with little to no definable subject matter. This means that I don't think it should be, nor would it be preferable, to have a lot of shots with figures/subjects/humans as a primary focus. This is not to say that it wouldn't be great to use a human silhouette as an ACCENT for instance, just not the primary focus. Additionally, if any human subject matter is to be explored visually, please use selective and very tight cropping in order to strip the identity from the imagery. The more we provide an open-ended narrative for the client, and the less we tie the strings ourselves, the scarier our content can become. Provided below is a style frame that represents many of the style points as stated here.



Let's try to capitalize on really solid framing and shooting for the project, paying close attention to the rule of 3rds, asymmetry for placement, etc. The frame above displays a figure, but she is draped in shadow, and perhaps only travels across the frame for an instant.

Any questions? Call or email. ryanjgaddis@gmail.com or 303-523-7067

30 spot

Here is where I am at for my 30 spot thus far; no specific text in the frames as of now, mainly because I haven't completely decided on how I want to integrate it into the frames.

some styleframes

I made a few variations of blood spatter style frames. I like Twitch for a name, so I used it in my style frame doodles. I found some blood spatter brushes and kinda went a little nuts with them...I think they'll look better with Ryan's font.

So this is my style frame for the "coming up next" idea we were talking about. The blurs on the text and person in the background would be real quick. I keep the face close cropped like we talked about and distorted it to prevent to much recognizable features. Keep to one color, the traditional "scary" red.

-Ryan and Andy love the Flinch idea for the name, im still workin on decent logos but progess is being made.

Let me know what your guys think.

Style Lower 3rds draft_01

These are my ideas for lower 3rds with some vector styling. What do y'all think?

"Twitch Network" v.2

This is my last NEtwork ID Mod.